About Us

Citizen is a Japanese watchmaker with more than a century of watchmaking experience and a long-standing focus on precision, technology and thoughtful design. Today, the brand's US collection spans everyday watches, professional sports watches, automatic timepieces and higher-end mechanical collections. Its portfolio includes watches for men and women across classic, dress, sport, travel and outdoor-inspired categories.

One of Citizen's defining innovations is Eco-Drive, its proprietary light-powered technology. Eco-Drive watches can use natural or artificial light to generate and store energy, allowing compatible timepieces to operate without routine battery replacement. Citizen states that a fully powered Eco-Drive watch can run for up to six months in complete darkness, depending on the model and conditions.

For active lifestyles, the Promaster collection brings together dive, land and aviation-inspired watches. The US lineup includes Promaster Dive, Promaster Land GMT, Promaster Navihawk and Promaster Skyhawk models, giving shoppers options ranging from water-oriented watches to travel and aviation-focused designs.

Citizen also offers mechanical watches for shoppers interested in traditional automatic watchmaking. The TSUYOSA collection brings colorful, contemporary styling, while Series8 uses Citizen's in-house automatic movements and emphasizes a modern sports-watch aesthetic. Higher-end collections include ATTESA and The CITIZEN, extending the range into advanced materials, mechanical movements and premium watchmaking.

With its combination of light-powered technology, mechanical watchmaking, sport-focused collections and everyday designs, Citizen offers a broad selection for different lifestyles and occasions. The US collection makes it possible to explore everything from practical daily watches to professional-inspired Promaster models and sophisticated automatic timepieces.